Brand New Day (partially found pitch pilot of "Big Time Rush" Nickelodeon musical comedy series; 2007)

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Big Time Rush logo.svg.png

The show's title card

Status: Partially Found

Big Time Rush is an American musical comedy sitcom created by Scott Fellows that aired on Nickelodeon. It follows on the Hollywood misadventures of four hockey players from Duluth, Minnesota, Kendall Knight, James Diamond, Carlos Garcia, and Logan Mitchell after they are selected to form a boy band by fictional mega music producer Gustavo Rocque.

However, before the show premiered on Nickelodeon, an unaired pilot to the first episode was produced, with the show being called "Brand New Day". The pilot featured a slightly different cast, mostly an alternate band lineup. A few scenes from the pilot have resurfaced, though the full pilot hasn't been found.


In 2007-2008, a pilot was shot for the show that'll become Big Time Rush, then titled "Brand New Day". It was filmed in Los Angeles, California and was produced by Scott Fellows with collaborations of Nickelodeon, Sony Music, and Rocart Inc.[1][2] The plot to the pilot was similar to the official first episode, with some differences between the two. Most notably, Kendall Knight was originally named Curt and was played by Curt Hansen instead of Kendall Schmidt. Another difference was that Katie Knight was a teenager and not played by Ciara Bravo, while Mrs.Knight is played by an unknown actress.


  • Director Of Photography: Carlos Gonzalez
  • Casting: Tara-Anne Johnson, Christine Scowley
  • Online Editor: Jeff Wright
  • Assistant Props: Diana Richardson


  • Curt Hansen as Curt Knight
  • James Maslow as James
  • Carlos PenaVega as Carlos
  • Logan Henderson as Logan
  • Stephen Kramer Glickman as Gustavo Rocqué
  • Unknown as Curt's sister
  • Unknown as Mrs. Knight
  • Tanya Chisholm as Kelly Wainwright
  • Matt Riedy as Griffin
  • Anne E. Johnson as Mrs. Magicowski


After the pilot was pitched to Nickelodeon, The pilot was never released to the public. Only public footage is from four scenes that were unofficially leaked in 2011. Various behind-the-scenes photos and a photo of the script also exist online. Out of these, the pilot hasn't fully released online.


  • A song named "Brand New Day", performed by Isabela Moner, is the theme song of 100 Things to Do Before High School, a Nickelodeon television series that was also created by Scott Fellows and aired in 2015. Fellows wrote the song with Andreas Carlsson and Desmond Child, who worked on early music for Big Time Rush, including the song "Famous".




A compilation of a few clips from the unaired pilot.


TV, Games, Music & Cartoons' video on the subject

See Also

Anthology and Short Series

Bumpers and Promos


Game Shows

Inaugural Series

Live Action



External Links

Big Time Rush wiki on Brand New Day