WNBC We're 4 New York 2007 (partially found promo campaign for New York City TV station; 2007-2008)

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WNBC4NY2007.png

Screencap from the campaign promo

Status: Partially Found


On the weekend of May 5, 2007, WNBC revives the ever popular "We're 4 New York" ad campaign, for the first time in 5 years. In the same year, a set of promos related to the campaign, featuring Alexis Kalehoff along with several of the station's on air talent, NBC personalities, and other celebrities.[1] Also in August of 2008, during the 2008 Summer Olympics, a set of news promos, also known as "We're 4 New York Everyday" was also aired. The song promos was lasted until August 2008 in the wake of the station's controversy involving the Lead America informercial in March of the same year, while the "We're 4 New York Everyday" promos were lasted for 4 months until November 2008.

Variants

Each promo features the ever familiar "We're 4 New York" campaign song, written by Julie Gold and composed by Edd Kalehoff. The jingle has used with the vocals, the other was an instrumental piece.

First Verse

The commercials features the first verse of the song, set to the footage of people working in NYC. The chorus of the song was also heard, and the song was joined by the station's on air talent, NBC personalities, or other celebrities doing the song. The song's lyrics was said was said to be like this:

(4 New York)
If you will listen,
Then you'll hear (You'll hear)
Big city music
That plays in your ear (Oh yeah)
The New York Spirit
The New York Pride
The sparkling skyline
It's magic inside
I'm 4 New York (4 New York)
We're 4 New York
You got it
Let's show the rest of the world
How it's done (How it's done)
I'm 4 New York (4 New York)
We're 4 New York
For the pride (for the pride)
For the joy (for the joy)
Hey world, are you watching? (Are you watching)
For the thrill of being number 1,
We're 4 New York!

Chorus

The commercials features the chorus of the song, set to the footage of people working in NYC. The song was joined by the station's on air talent, NBC personalities, or other celebrities doing the song. The song's lyrics was also said was said to be like this:

I'm 4 New York (4 New York)
We're 4 New York
You got it
Let's show the rest of the world
How it's done (How it's done)
I'm 4 New York (4 New York)
We're 4 New York
For the pride (for the pride)
For the joy (for the joy)
Hey world, are you watching? (Are you watching)
For the thrill of being number 1,
We're 4 New York!
(We're 4 New York)
I'm 4 New York (4 New York)
We're 4 New York
You got it
Let's show the rest of the world
How it's done (How it's done)
I'm 4 New York (4 New York)
We're 4 New York
For the pride (for the pride)
For the joy (for the joy)
Hey world, are you watching? (Are you watching)
For the thrill of being number 1,
We're 4 New York!

Chorus (30 seconds)

The 30 second version of the commercials features the chorus of the song set to the footage of people working in NYC, along with the station's on air talent, NBC personalities, or other celebrities joining the singing of the song. The song's lyrics was said was said to be like this:

I'm 4 New York (4 New York)
We're 4 New York
You got it
Let's show the rest of the world
How it's done (How it's done)
I'm 4 New York (4 New York)
We're 4 New York
For the pride (for the pride)
For the joy (for the joy)
Hey world, are you watching? (Are you watching)
For the thrill of being number 1,
We're 4 New York!

Chorus (15 seconds)

The 15 second version of the commercials features the last line of the chorus of the song with the station's on air talent, NBC personalities, or other celebrities joining the singing of the song at the start, the line "For the thrill of being number 1, We're 4 New York!" ends the promos.

References