Macy's Thanksgiving Day Parade (lost production material of cancelled film adaptation of annual event; 2011): Difference between revisions

Latest revision as of 01:41, 25 June 2023

A screenshot of a storyboard, featuring the Snoopy (1988-1995) balloon.

Status: Lost

The Macy's Thanksgiving Day Parade is an annual event in New York City held by the department store Macy's every Thanksgiving. The Parade was introduced in 1924, and has been held for nearly a century. Meanwhile, a movie adaptation of the parade was considered at one point.

Development

In early 2011, producers Scott Glassgold and Raymond Brothers of the company IAM Entertainment closed a deal for rights to develop a film centring on the Macy's Thanksgiving Day Parade.^[1] According to Glassgold, they were "aiming to make a four-quadrant, family-friendly film somewhere in that Night At The Museum and Elf sweet spot", and one of the ideas pitched for the movie involved having the parade's iconic balloons come to life. Macy's approved of the project, with marketing executive Martin Reardon and then-parade director Robin Hall overseeing development of the film. It's unknown if any companies were approached to license their characters who had been in the parade for use in the movie, likely as cameos.

Availability

It appears the film did not enter production, and only a single piece of concept art was created, showing a handler (possibly one of the film's main characters) struggling to hold onto the 1988 Snoopy balloon, implying the film took place between 1988-1995. No information regarding the status of the film has been released since its initial announcement, suggesting the project either went into development hell or was outright cancelled or abandoned.

References

↑ The Hollywood Reporter's article on the project. Retrieved 13 Apr '22

[1] The Hollywood Reporter's article on the project. Retrieved 13 Apr '22

[1]

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 |status=<span style="color:red;">'''Lost'''</span>
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-The ''Macy's Thanksgiving Day Parade'' is an annual event held by the department store Macy's every Thanksgiving. The parade started back in 1924 as a Christmas Parade before becoming the parade we know today. But unknown to most people, '''a movie adaptation was considered at one point.'''
+The ''Macy's Thanksgiving Day Parade'' is an annual event in New York City held by the department store Macy's every Thanksgiving. The Parade was introduced in 1924, and has been held for nearly a century. Meanwhile, a movie adaptation of the parade was considered at one point.
 ==Development==
-In 2011, producers Scott Glassgold and Raymond Brothers of the company IAM Entertainment closed a deal for rights to develop a film centring on the department store’s annual parade.<ref>[https://hollywoodreporter.com/movies/movie-news/macy-s-thanksgiving-day-parade-movie-165986 The Hollywood Reporter's article on the project.] Retrieved 13 Apr '22</ref> According to Glassgold, they were aiming to make a four-quadrant, family-friendly film somewhere in that ''Night At The Museum'' and ''Elf'' sweet spot. Macy's approved of the project, however, the other companies did not say anything about their characters being in the movie.
+In early 2011, producers Scott Glassgold and Raymond Brothers of the company IAM Entertainment closed a deal for rights to develop a film centring on the Macy's Thanksgiving Day Parade.<ref>[https://hollywoodreporter.com/movies/movie-news/macy-s-thanksgiving-day-parade-movie-165986 The Hollywood Reporter's article on the project.] Retrieved 13 Apr '22</ref> According to Glassgold, they were "aiming to make a four-quadrant, family-friendly film somewhere in that ''Night At The Museum'' and ''Elf'' sweet spot", and one of the ideas pitched for the movie involved having the parade's iconic balloons come to life. Macy's approved of the project, with marketing executive Martin Reardon and then-parade director Robin Hall overseeing development of the film. It's unknown if any companies were approached to license their characters who had been in the parade for use in the movie, likely as cameos.
 ==Availability==
-No footage of the movie survives, and only a single storyboard, showing the 1988 Snoopy balloon exists. The film hasn't seen an update since 2011, so it's safe to say the movie was cancelled.
+It appears the film did not enter production, and only a single piece of concept art was created, showing a handler (possibly one of the film's main characters) struggling to hold onto the 1988 Snoopy balloon, implying the film took place between 1988-1995. No information regarding the status of the film has been released since its initial announcement, suggesting the project either went into development hell or was outright cancelled or abandoned.
 ==See Also==
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 *[[1998 Macy's Thanksgiving Day Parade (found NBC broadcast of parade; 1998)]]
 *[[Macy's Thanksgiving Day Parade (partially found widescreen versions of NBC broadcasts of parade; 2005-2011)]]
+*[[Macy's Fourth of July Fireworks Spectacular (partially found TV broadcasts of event; 1991-present)]]
 ==References==